Zeleni Lug – Walking Trail Information Boards

Client: Eltel

We designed the complete visual identity and information boards for the Zeleni Lug walking trail in Sveti Martin na Muri.

This thematic trail brings to life the mystical stories, legends, and folklore of the northernmost part of Croatia. Through a series of carefully placed information boards, visitors can discover local myths, mysterious tales, and traditional beliefs connected to the forests, rivers, and landscapes of the Međimurje region.

Our design combines a mystical yet modern aesthetic — using dark, earthy tones mixed with subtle magical elements, elegant typography, and atmospheric photography. The boards are visually engaging, easy to read outdoors, and successfully create an immersive experience that turns a simple walk into a journey through local legends and storytelling.

The project enhances the tourist offer of Sveti Martin na Muri by transforming the natural surroundings into an interactive, story-rich walking trail that appeals to families, nature lovers, and those seeking unique cultural experiences.